Over80%companies adding video marketing to their marketing mix is certainly a good reason.
In addition, the craze forVideo contentamong young people is a major factor contributing to the popularity of video.
We could fill a whole page with reasons why.use video marketingin boosting eCommerce sales. But we'll stick to the first two:
Videos showcase the product like never before
In this pandemic, e-commerce stores allow consumers to usa mobile database shop for their favorite products in the safety and security of their homes.
Image and text descriptions cannot replace the in-store shopping experience.
Product demo video, how-to videos, etc. allow you to highlight the features of the product and how it works.
video marketing
Nowadays, video content goes a step further to show how a product can make a customer's life easier.
A better look at the product, its functioning and use will increase trust in the product and build confidence in the brand.
Once customers are connected to a brand, thanks to video content, it’s much easier to engage them.sales funnel.
Video content engages the audience and improves the shopping experience
Ecommerce marketers have no other option but to use video marketing because that's what people want.
Two reasons to use ecommerce video marketing
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