What types of anchor text are there?

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shaownhasan
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Joined: Sun Dec 22, 2024 6:29 pm

What types of anchor text are there?

Post by shaownhasan »

If we want to create an excellent link profile that is as natural as possible, we need to know what types of anchors exist. We can classify them into 6 types:

Exact again: I use the exact keyword for which I want to position myself in SERP;
Still partially correct: I use terms related to the primary key;
Brand again: I'm going to use the exact key using the brand name;
Anchor url: I use the URL as an anchor;
Synonyms / Related: I use synonyms or related terms to the direct marketing with fantuan database main key;
Generic anchor / image: I use generic terms or images that are completely off topic with the keyword.
How to Optimize Anchor Text for SEO

Guidelines for inserting anchor text appreciated by google
Google's official guide clearly states that:

A good anchor text will help Google understand what the page you are linking to is about.

So do you understand how much this can impact SEO?

Still within its official guide (link reported by Tagliablog) Google points out 4 tips to improve the insertion of anchor text.

1# Use descriptive texts
The anchor text should give the basic idea of ​​what the user will find by clicking on that link . That is, if we are writing an article about the attractions of the city of Florence and we want to link an in-depth analysis of the history of the Duomo, we could use the keyword "history of the Duomo of Florence" as an anchor . Instead, we should avoid using anchors that are too generic without keywords and relationships with the linked page.
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