What is the shoulder niche?
Posted: Sun Jan 26, 2025 6:41 am
Let’s say your blog is about social media marketing. There are many bloggers who write specifically about SEO. Both these niches fall under the digital marketing category. Therefore, SEO and SMM are complementary niches. An SEO blogger may have mentioned something related to SMM in their work. You can contact SEO bloggers and ask them to mention your website.
Guess what are the benefits of having a friend in el-salvador phone number list your field? That's because they are not your competition. So they won’t hesitate to mention your work on their platform.
Source: Backlinko
Backlinko and Buzzsumo are perfect examples. Both men are experts in the digital marketing industry, but that didn’t stop them from collaborating and creating a content marketing report, which they promote on both blogs.
7. Repurpose content
Repurposing your content means shaping your content into a different format that your audience will enjoy seeing. You can convert your blog posts into YouTube videos to cater to people who like to watch online videos. You can convert content into various other formats such as e-books, slideshows, and more.
Source: Timeline
When creating content for different formats, make sure it provides value to your audience. Check out this example from Ad Espresso, who wrote a blog post about social marketing.
Guess what are the benefits of having a friend in el-salvador phone number list your field? That's because they are not your competition. So they won’t hesitate to mention your work on their platform.
Source: Backlinko
Backlinko and Buzzsumo are perfect examples. Both men are experts in the digital marketing industry, but that didn’t stop them from collaborating and creating a content marketing report, which they promote on both blogs.
7. Repurpose content
Repurposing your content means shaping your content into a different format that your audience will enjoy seeing. You can convert your blog posts into YouTube videos to cater to people who like to watch online videos. You can convert content into various other formats such as e-books, slideshows, and more.
Source: Timeline
When creating content for different formats, make sure it provides value to your audience. Check out this example from Ad Espresso, who wrote a blog post about social marketing.