Finally, Nutshell is expanding its SSO capabilities from Google and Microsoft 365 to other platforms like Okta and Active Directory. You’ll be able to require SSO for your team members to create a passwordless Nutshell login, and Enterprise customers will have additional account provisioning and password controls.
Stay tuned for these updates and more in 2024!
Our team is excited to share these upgrades with you as they launch throughout the quarter! Keep an eye on our Product Updates & Enhancements page to catch everything you need to know about new features.
As always, our support team is available to help you make the most of these updates and answer any questions along the way.
Happy Nutshelling!Your customer data is the key to understanding your customers better so you can improve your marketing, sales, customer experience, and more. However, when your data is scattered across philippines mobile number various platforms, you can’t harness its full potential. That’s where a single customer view, or SCV, comes in.
An SCV consolidates your scattered customer data into one location so you can better understand your customers and use your data in meaningful ways.
Table of Contents
What is a single customer view?
The benefits of implementing SCV
Types of customer data in a unified customer view
How to create a single customer view
Common challenges when creating an SCV
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What is a single customer view?
A single customer view (SCV), also called a unified customer view or 360-degree customer view, is a centralized location for data on a specific customer that gives you a holistic view of all the data you have related to that customer. An SCV aggregates data from multiple sources, such as marketing platforms, sales interactions, support tickets, and more. Having a unified customer view enables you to understand your customers better, keep track of all customer interactions, and keep your team on the same page.