ERP: learn what this system is and what it is used for in this complete guide
Posted: Thu Jan 23, 2025 8:30 am
For a marketing agency to be successful and achieve its goals, it is necessary to have a well-organized workflow , and this includes a system that adapts to its needs, such as an ERP .
It is common for people who have or work in agencies to what is gcash have heard of the term, and it is very likely that they have doubts about its functioning and importance. That is why we created this article in which we discuss the topic divided into the following points:
What is ERP?
What is ERP used for?
How does the ERP system work in companies?
What are the benefits of ERP?
How to implement an ERP system in your agency?
What are the key features of an ERP?
How to choose the best system for your company?
Shall we begin?
What is ERP?
ERP stands for Enterprise Resource Planning . In short, it is a software used by companies (including agencies) to manage all tasks related to daily work, such as:
finance;
sales;
shopping;
projects;
marketing;
medium;
inter alia.
In this way, the ERP provides a complete solution for corporate management so that you can use it as a tool to compile all the actions carried out in each department of the organization and bring the expected business results.
To make this happen, the ERP system brings together all the processes used in the company in a homogeneous way. So, for example, it is not necessary for your sales team to have information about a customer and the service team to have a duplicate file of data about that same customer.
After all, ERPs are developed precisely to store a lot of information in order to optimize all the agency's services. Therefore, for companies that work collaboratively in the most diverse sectors, this is an important tool.
The history of ERP
The term was first used in 1990 by the Gartner Group, an American research company that was looking for a way to control the management of its most diverse resources, such as:
finance;
HR;
sales;
logistics;
inter alia.
Since then, the system has been increasingly developed to meet the needs of any type of company. Thus, even in the 1990s, not only commercial companies but also governments and non-governmental organizations were joining the ERP.
From this, ERP developers began to offer solutions that would serve business sectors, both separately and together. Then, the use of this solution began to become more and more common in business management.
ERP Expansion
Even in the 90s, the ERP system experienced growth that reached an expansion boom in the year 2000, a time when companies chose to replace their old management systems and the first option that occurred to them was ERP.
As Marketing 2.0 (a term coined by Philip Kotler ) was at its peak at that time, being customer-centric was very important. And having a good relationship with them was crucial, which is built from the moment companies get to know what precisely each customer wants.
However, if your portfolio has more than a thousand clients, how can you know or remember the objectives of each one when they contact your company? Well, sales teams talk to many potential clients every day, service or Customer Success teams also communicate with several clients a day. Of course, they don't remember each other's particularities, but customers want to be remembered, they want to feel loved. This is good for business.
As much as companies tend to focus on customer acquisition and retention , these are not the only points that guarantee the success of a company, especially advertising agencies. Financial efficiency, speed of customer service, among other tasks, also count.
It also makes your organization's workflow work better. After all, thanks to ERP, you can consult the business history since the client hired your company, the questions they communicated to the service team, the CS reports, the financial history (even to know if the client is regularly up to date).
This way, all departments will be aligned with the overall customer information that is critical to customer retention and success. In the event that your customer wants to leave your company, for example, the CS can use these elements to their advantage by saying something like:
You hired our agency for goal X and we are on the right track. I see that the finance department was able to make collections more flexible and that you gave top marks for the service. This is because we care about your success. Are you sure you want to leave our partnership?
Thus, the ERP is able to bring together several points that are part of your agency's management: customer success management (CSM), customer relationship management ( CRM ), business intelligence ( BI ), among others.
The trend is for ERP systems to increasingly cover the diverse functions and roles that companies have in their most varied segments, eliminating the practice of organizing everything in spreadsheets so that everything is organized in one place.
What is an ERP used for?
Some people may think that an ERP is simply a task organizer for all the departments of a company, that is, a simple substitute for the old way of management that usually consists of a lot of software, spreadsheets and documents. However, this is just the tip of the iceberg.
ERP is made up of a series of tools that, when used together, improve all the work of an organization, increasing the effectiveness of the results and optimizing the time of each collaborator, and all of this results in what everyone strives to achieve: greater profitability .
In addition to this, an ERP reduces the complexity of your operations so that you know precisely what is happening within your company. If in the past it was not possible to know what each team was doing, how effective or not their tasks were being, through an ERP you can do it right now. Business owners and managers need easy access to all this information to make sure everything is running smoothly.
If this is not done, you are vulnerable to losing control and productivity of the organization's actions. For example, how can you know the level of conversion of prospects to clients if the only access to that information is a Google Drive spreadsheet that only the salesperson has access to? As for service tickets, how can you know how satisfactory they are if the record is made in a notebook that is on the assistants' table?
Therefore, tools such as ERP are essential to organize the work of all your teams safely. Although there are other solutions that we will discuss later in this post.
What is the format of an ERP?
As you can see so far, the ERP format is a unifier, because it brings together the main processes of a company — marketing , sales, customer success, support, purchasing, finance, human resources — in one place. This allows all teams to be even more connected in the activities they have in common.
The ERP system can collect data in this way because it is developed for this purpose. This way, all the information collected is available and in an easily understandable format for all members of the company. This data can include anything from a meeting with the sales team to the list of monthly payments.
How does the ERP system work in companies?
Ultimately, the ERP system was created to store information about a company and thus facilitate the work of its employees. After all, the lack of a central language in business makes work difficult considering that each team or even each member has a different way of working and this can harm communication.
Even if it is a small company where it is necessary to juggle to understand the work of others, this is not a good practice. If the company grows and the number of employees increases, this habit will multiply and cause problems as big as the size of the growth.
That is why, from the very beginning, making everyone adapt to a homogeneous way of working is the right thing to do. To make this possible, it is necessary to incorporate management software that performs this function. Fulfilling this purpose is what ERPs must do in companies.
How is ERP applied in the routine of companies?
In theory, it is easy to understand how an ERP works, but the big question is how it is actually applied in the daily life of companies. The first point to understand is the goal of the system: to help the organization's employees do their jobs more effectively.
Ultimately, the ERP must make everyone aware of everything that is happening within the company, including all the mistakes and successes of each department or station. In this way, it is possible to see where productivity is failing and what are the ways to optimize them so that the company achieves the goal desired by everyone.
While everyone knows the area in which they work — the salesperson, the support assistant, among others — the exchange of information is necessary so that improvements can be shared.
The salesperson can tell the assistant what the most common pain points of customers are. On the other hand, the assistant can tell the finance department what the main reasons are why customers experience difficulties in paying monthly fees for recurring services.
This makes companies look for solutions such as ERP so that these actions can be carried out among their members.
What are the benefits of ERP?
Now that you know what an ERP system is and what its functions are, it's time for you to discover the main benefits it can generate for your business.
Increase profitability
When we talk about costs, we must take into account not only the total that the company must pay at the end of the month to continue operating, but also those factors or processes that lead it to pay those costs or invoice less. Can you think of some examples?
In order for a salesperson to attract more customers to the company, he must know the needs of each potential consumer well, regardless of the number of meetings he has with them. If he has all this information at hand, he will be able to sell more . But how to do that?
If the number of bad debts increases, the finance department must seek out these customers by phone, email, and other communication channels. But how can this be done if there are many bad debts on the card?
ERP is a solution for recording the information necessary for teams to complete their tasks. This functionality will increase your cash flow .
Automation
In case you are wondering how the above-mentioned activities can be executed, don't worry, we've got you covered!
The ERP has automation tools so that the tasks to be performed do not depend solely on manual operations. Therefore, messages can be scheduled to be sent on the most suitable days and times for conversion, reminders can notify the time of each task (such as an important call, for example).
Therefore, the ERP becomes the assistant of each member of your company to carry out all the activities that must be carried out.
Transparency and security
If in an organization the person who answers the support call has no idea what the salesperson does, and the salesperson doesn't even know what techniques the CS uses to retain customers, it is a clear sign that the work process between teams is very decentralized and uncoordinated.
It's important to keep everyone connected to ensure good communication and avoid rework. After all, if it's not clear that a task has been completed, another collaborator may end up doing it again unnecessarily.
This also provides greater security considering that everyone knows what is happening within the organization. For example, if the support assistant is talking to the customer who asks a question related to another department, he or she can respond by accessing the information stored in the ERP.
Greater control over sales
Do you know by heart how many sales your business made in the last month? No? Well, don't worry, it's most common not to know this statistic instinctively. However, that doesn't mean you can't have more control over your sales.
One of the advantages of ERP is precisely this: when organizing all the sales made, it is easier to know not only your total billing, but also other important points such as the average ticket and the conversion rate of prospects for customers.
By knowing this information, you can quickly identify areas for improvement, guide sales reps to improve their approaches and thus sell more.
How to implement an ERP system in your agency?
To implement this, it is not enough to simply buy or hire the software and that's it. Before doing this, it is necessary to consider the elements that we highlight below so that this decision is coherent.
Define your project
There's no point in having the best car in the world if it doesn't have fuel, and the same goes for any system you want to implement in your company. No matter how good it is, it will hardly yield results if it's not based on a strategy.
Therefore, the first step in implementing an ERP is to define your project , that is, what business objectives your organization wants to achieve and the ways in which the system will help you achieve them.
Carefully evaluate your supplier
Just as a customer, when purchasing a product or service from your company, needs your support in case of a problem (especially if your offer is a service), you also need to have that support when hiring an ERP.
So before you close a deal with the first vendor you see, try to evaluate them thoroughly. Hold as many meetings as necessary to clear up any doubts and make sure it's the right software for you.
So, do some research online to find out more about the ERP provider. Find out if there are any complaints on any complaint sites, talk to other customers who use the service to find out their satisfaction level, and other things you feel necessary to make sure it is the best choice.
Conduct a business impact analysis
Just as well-known software clients don't hire them because they're pretty to look at, but because of their ability to generate results, you should do the same for your business when choosing to hire an ERP.
So, focus on understanding the impact that the software can have on your company. Selling this type of solution, being a complex process, requires several meetings with the prospect to ensure that the product in question is the most suitable.
As the prospect , in this case, you, ask the representative who is helping you everything you need to know to sell a solution like this. Tell him your goals and challenges so he can explain how the system will address them so that your organization can be successful.
Trainings
This is another point that requires your attention: find out if the company that develops the ERP includes training that helps you and your collaborators to use the tool. Returning to the car example, it is useless to have one with the best fuel but not know how to drive. That is why training is essential to get the most out of the tool.
When we talk about training, we are not referring to tutorials with generic explanations, but to a company representative dedicated to explaining to all of its teams how the ERP should be applied in each sector of the agency: marketing, customer service, finance, HR , among others.
What are the key features of an ERP?
Something you should also keep in mind when planning the implementation of an ERP in your company is to know its main characteristics, such as the three we point out below.
1. Flexibility
It is not you who must adapt to the ERP, but the ERP that must adapt to you. Therefore, one of its characteristics is flexibility for the most diverse types of companies.
That's why it's so important to talk to a consultant first to find out if the ERP can be adapted to the way your business works. So be transparent and explain how your workflow works towards the goal that everyone in the company has in common.
If there are any limitations in the ERP in relation to the tools and methodologies you already use and you cannot or do not want to give up, we recommend involving the organization's IT department to find out what the possibilities are.
2. Connectivity
Have you ever had a situation where one of your clients talks to an agent of your company about an open invoice and you have to involve the finance department to locate it? Or when the CS is informed about something that was said in the sale and you have to locate the salesperson to clarify the point with the client?
These situations hinder the routine of employees and, worst of all, leave customers dissatisfied due to the lack of communication between departments. To avoid this, all areas of the company must be connected through a single channel, which is why ERP is so necessary.
3. Organization
Organization is essential in an agency. The salesperson must have all the information related to the clients, the finance manager must have access to the entire payment history of the clients, and must be aware of all the activities that are carried out in the company.
For this to happen, everything needs to be organized in one place, and that is exactly what an ERP does. If a customer suddenly calls your company and asks you a question about an issue that was discussed, for example, two years ago, “I don’t remember” has no place since the ERP exists.
How to choose the best system for your company?
At this point, you must be asking yourself that question, right? Below are three tips to keep in mind when choosing the most suitable ERP for your agency.
Define priority processes
As amazing as the system may be, it must be connected to your company's business processes. Therefore, even before looking for this type of solution, have them defined to know the type of ERP that is most suitable for your organization.
Opt for a system that is easy to implement
As we said earlier, it is the ERP that should adapt to the way your business works. So, if the implementation is so complex that you and your team members need to contact support multiple times, this may not be the best solution. The ERP should be easy to use for everyone in the company.
Evaluate cost-benefit
The concept of expensive and cheap depends on the benefits that a product or service can bring you. If hiring a system is above your budget , but it gives you the results you have been trying to achieve, the cost-benefit is worth it.
By following the guidelines we have provided in this article, you will be able to choose the most appropriate ERP system for your business. And if you are wondering how to use ERP to improve your sales process and achieve the turnover levels you have always wanted for your business, this is precisely what we want to offer you!
It is common for people who have or work in agencies to what is gcash have heard of the term, and it is very likely that they have doubts about its functioning and importance. That is why we created this article in which we discuss the topic divided into the following points:
What is ERP?
What is ERP used for?
How does the ERP system work in companies?
What are the benefits of ERP?
How to implement an ERP system in your agency?
What are the key features of an ERP?
How to choose the best system for your company?
Shall we begin?
What is ERP?
ERP stands for Enterprise Resource Planning . In short, it is a software used by companies (including agencies) to manage all tasks related to daily work, such as:
finance;
sales;
shopping;
projects;
marketing;
medium;
inter alia.
In this way, the ERP provides a complete solution for corporate management so that you can use it as a tool to compile all the actions carried out in each department of the organization and bring the expected business results.
To make this happen, the ERP system brings together all the processes used in the company in a homogeneous way. So, for example, it is not necessary for your sales team to have information about a customer and the service team to have a duplicate file of data about that same customer.
After all, ERPs are developed precisely to store a lot of information in order to optimize all the agency's services. Therefore, for companies that work collaboratively in the most diverse sectors, this is an important tool.
The history of ERP
The term was first used in 1990 by the Gartner Group, an American research company that was looking for a way to control the management of its most diverse resources, such as:
finance;
HR;
sales;
logistics;
inter alia.
Since then, the system has been increasingly developed to meet the needs of any type of company. Thus, even in the 1990s, not only commercial companies but also governments and non-governmental organizations were joining the ERP.
From this, ERP developers began to offer solutions that would serve business sectors, both separately and together. Then, the use of this solution began to become more and more common in business management.
ERP Expansion
Even in the 90s, the ERP system experienced growth that reached an expansion boom in the year 2000, a time when companies chose to replace their old management systems and the first option that occurred to them was ERP.
As Marketing 2.0 (a term coined by Philip Kotler ) was at its peak at that time, being customer-centric was very important. And having a good relationship with them was crucial, which is built from the moment companies get to know what precisely each customer wants.
However, if your portfolio has more than a thousand clients, how can you know or remember the objectives of each one when they contact your company? Well, sales teams talk to many potential clients every day, service or Customer Success teams also communicate with several clients a day. Of course, they don't remember each other's particularities, but customers want to be remembered, they want to feel loved. This is good for business.
As much as companies tend to focus on customer acquisition and retention , these are not the only points that guarantee the success of a company, especially advertising agencies. Financial efficiency, speed of customer service, among other tasks, also count.
It also makes your organization's workflow work better. After all, thanks to ERP, you can consult the business history since the client hired your company, the questions they communicated to the service team, the CS reports, the financial history (even to know if the client is regularly up to date).
This way, all departments will be aligned with the overall customer information that is critical to customer retention and success. In the event that your customer wants to leave your company, for example, the CS can use these elements to their advantage by saying something like:
You hired our agency for goal X and we are on the right track. I see that the finance department was able to make collections more flexible and that you gave top marks for the service. This is because we care about your success. Are you sure you want to leave our partnership?
Thus, the ERP is able to bring together several points that are part of your agency's management: customer success management (CSM), customer relationship management ( CRM ), business intelligence ( BI ), among others.
The trend is for ERP systems to increasingly cover the diverse functions and roles that companies have in their most varied segments, eliminating the practice of organizing everything in spreadsheets so that everything is organized in one place.
What is an ERP used for?
Some people may think that an ERP is simply a task organizer for all the departments of a company, that is, a simple substitute for the old way of management that usually consists of a lot of software, spreadsheets and documents. However, this is just the tip of the iceberg.
ERP is made up of a series of tools that, when used together, improve all the work of an organization, increasing the effectiveness of the results and optimizing the time of each collaborator, and all of this results in what everyone strives to achieve: greater profitability .
In addition to this, an ERP reduces the complexity of your operations so that you know precisely what is happening within your company. If in the past it was not possible to know what each team was doing, how effective or not their tasks were being, through an ERP you can do it right now. Business owners and managers need easy access to all this information to make sure everything is running smoothly.
If this is not done, you are vulnerable to losing control and productivity of the organization's actions. For example, how can you know the level of conversion of prospects to clients if the only access to that information is a Google Drive spreadsheet that only the salesperson has access to? As for service tickets, how can you know how satisfactory they are if the record is made in a notebook that is on the assistants' table?
Therefore, tools such as ERP are essential to organize the work of all your teams safely. Although there are other solutions that we will discuss later in this post.
What is the format of an ERP?
As you can see so far, the ERP format is a unifier, because it brings together the main processes of a company — marketing , sales, customer success, support, purchasing, finance, human resources — in one place. This allows all teams to be even more connected in the activities they have in common.
The ERP system can collect data in this way because it is developed for this purpose. This way, all the information collected is available and in an easily understandable format for all members of the company. This data can include anything from a meeting with the sales team to the list of monthly payments.
How does the ERP system work in companies?
Ultimately, the ERP system was created to store information about a company and thus facilitate the work of its employees. After all, the lack of a central language in business makes work difficult considering that each team or even each member has a different way of working and this can harm communication.
Even if it is a small company where it is necessary to juggle to understand the work of others, this is not a good practice. If the company grows and the number of employees increases, this habit will multiply and cause problems as big as the size of the growth.
That is why, from the very beginning, making everyone adapt to a homogeneous way of working is the right thing to do. To make this possible, it is necessary to incorporate management software that performs this function. Fulfilling this purpose is what ERPs must do in companies.
How is ERP applied in the routine of companies?
In theory, it is easy to understand how an ERP works, but the big question is how it is actually applied in the daily life of companies. The first point to understand is the goal of the system: to help the organization's employees do their jobs more effectively.
Ultimately, the ERP must make everyone aware of everything that is happening within the company, including all the mistakes and successes of each department or station. In this way, it is possible to see where productivity is failing and what are the ways to optimize them so that the company achieves the goal desired by everyone.
While everyone knows the area in which they work — the salesperson, the support assistant, among others — the exchange of information is necessary so that improvements can be shared.
The salesperson can tell the assistant what the most common pain points of customers are. On the other hand, the assistant can tell the finance department what the main reasons are why customers experience difficulties in paying monthly fees for recurring services.
This makes companies look for solutions such as ERP so that these actions can be carried out among their members.
What are the benefits of ERP?
Now that you know what an ERP system is and what its functions are, it's time for you to discover the main benefits it can generate for your business.
Increase profitability
When we talk about costs, we must take into account not only the total that the company must pay at the end of the month to continue operating, but also those factors or processes that lead it to pay those costs or invoice less. Can you think of some examples?
In order for a salesperson to attract more customers to the company, he must know the needs of each potential consumer well, regardless of the number of meetings he has with them. If he has all this information at hand, he will be able to sell more . But how to do that?
If the number of bad debts increases, the finance department must seek out these customers by phone, email, and other communication channels. But how can this be done if there are many bad debts on the card?
ERP is a solution for recording the information necessary for teams to complete their tasks. This functionality will increase your cash flow .
Automation
In case you are wondering how the above-mentioned activities can be executed, don't worry, we've got you covered!
The ERP has automation tools so that the tasks to be performed do not depend solely on manual operations. Therefore, messages can be scheduled to be sent on the most suitable days and times for conversion, reminders can notify the time of each task (such as an important call, for example).
Therefore, the ERP becomes the assistant of each member of your company to carry out all the activities that must be carried out.
Transparency and security
If in an organization the person who answers the support call has no idea what the salesperson does, and the salesperson doesn't even know what techniques the CS uses to retain customers, it is a clear sign that the work process between teams is very decentralized and uncoordinated.
It's important to keep everyone connected to ensure good communication and avoid rework. After all, if it's not clear that a task has been completed, another collaborator may end up doing it again unnecessarily.
This also provides greater security considering that everyone knows what is happening within the organization. For example, if the support assistant is talking to the customer who asks a question related to another department, he or she can respond by accessing the information stored in the ERP.
Greater control over sales
Do you know by heart how many sales your business made in the last month? No? Well, don't worry, it's most common not to know this statistic instinctively. However, that doesn't mean you can't have more control over your sales.
One of the advantages of ERP is precisely this: when organizing all the sales made, it is easier to know not only your total billing, but also other important points such as the average ticket and the conversion rate of prospects for customers.
By knowing this information, you can quickly identify areas for improvement, guide sales reps to improve their approaches and thus sell more.
How to implement an ERP system in your agency?
To implement this, it is not enough to simply buy or hire the software and that's it. Before doing this, it is necessary to consider the elements that we highlight below so that this decision is coherent.
Define your project
There's no point in having the best car in the world if it doesn't have fuel, and the same goes for any system you want to implement in your company. No matter how good it is, it will hardly yield results if it's not based on a strategy.
Therefore, the first step in implementing an ERP is to define your project , that is, what business objectives your organization wants to achieve and the ways in which the system will help you achieve them.
Carefully evaluate your supplier
Just as a customer, when purchasing a product or service from your company, needs your support in case of a problem (especially if your offer is a service), you also need to have that support when hiring an ERP.
So before you close a deal with the first vendor you see, try to evaluate them thoroughly. Hold as many meetings as necessary to clear up any doubts and make sure it's the right software for you.
So, do some research online to find out more about the ERP provider. Find out if there are any complaints on any complaint sites, talk to other customers who use the service to find out their satisfaction level, and other things you feel necessary to make sure it is the best choice.
Conduct a business impact analysis
Just as well-known software clients don't hire them because they're pretty to look at, but because of their ability to generate results, you should do the same for your business when choosing to hire an ERP.
So, focus on understanding the impact that the software can have on your company. Selling this type of solution, being a complex process, requires several meetings with the prospect to ensure that the product in question is the most suitable.
As the prospect , in this case, you, ask the representative who is helping you everything you need to know to sell a solution like this. Tell him your goals and challenges so he can explain how the system will address them so that your organization can be successful.
Trainings
This is another point that requires your attention: find out if the company that develops the ERP includes training that helps you and your collaborators to use the tool. Returning to the car example, it is useless to have one with the best fuel but not know how to drive. That is why training is essential to get the most out of the tool.
When we talk about training, we are not referring to tutorials with generic explanations, but to a company representative dedicated to explaining to all of its teams how the ERP should be applied in each sector of the agency: marketing, customer service, finance, HR , among others.
What are the key features of an ERP?
Something you should also keep in mind when planning the implementation of an ERP in your company is to know its main characteristics, such as the three we point out below.
1. Flexibility
It is not you who must adapt to the ERP, but the ERP that must adapt to you. Therefore, one of its characteristics is flexibility for the most diverse types of companies.
That's why it's so important to talk to a consultant first to find out if the ERP can be adapted to the way your business works. So be transparent and explain how your workflow works towards the goal that everyone in the company has in common.
If there are any limitations in the ERP in relation to the tools and methodologies you already use and you cannot or do not want to give up, we recommend involving the organization's IT department to find out what the possibilities are.
2. Connectivity
Have you ever had a situation where one of your clients talks to an agent of your company about an open invoice and you have to involve the finance department to locate it? Or when the CS is informed about something that was said in the sale and you have to locate the salesperson to clarify the point with the client?
These situations hinder the routine of employees and, worst of all, leave customers dissatisfied due to the lack of communication between departments. To avoid this, all areas of the company must be connected through a single channel, which is why ERP is so necessary.
3. Organization
Organization is essential in an agency. The salesperson must have all the information related to the clients, the finance manager must have access to the entire payment history of the clients, and must be aware of all the activities that are carried out in the company.
For this to happen, everything needs to be organized in one place, and that is exactly what an ERP does. If a customer suddenly calls your company and asks you a question about an issue that was discussed, for example, two years ago, “I don’t remember” has no place since the ERP exists.
How to choose the best system for your company?
At this point, you must be asking yourself that question, right? Below are three tips to keep in mind when choosing the most suitable ERP for your agency.
Define priority processes
As amazing as the system may be, it must be connected to your company's business processes. Therefore, even before looking for this type of solution, have them defined to know the type of ERP that is most suitable for your organization.
Opt for a system that is easy to implement
As we said earlier, it is the ERP that should adapt to the way your business works. So, if the implementation is so complex that you and your team members need to contact support multiple times, this may not be the best solution. The ERP should be easy to use for everyone in the company.
Evaluate cost-benefit
The concept of expensive and cheap depends on the benefits that a product or service can bring you. If hiring a system is above your budget , but it gives you the results you have been trying to achieve, the cost-benefit is worth it.
By following the guidelines we have provided in this article, you will be able to choose the most appropriate ERP system for your business. And if you are wondering how to use ERP to improve your sales process and achieve the turnover levels you have always wanted for your business, this is precisely what we want to offer you!