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What is a Banner

Posted: Thu Jan 23, 2025 6:54 am
by bitheerani319
It is an advertising format that is quite present on the Internet, if not the one that has the most presence.

It is also a piece of graphic advertising that is introduced into poland phone number list online portal to give visibility to a brand, business or campaign of any kind and can be either static or dynamic. Variety is one of the most important facets of banners, especially thanks to the possibilities that the web offers in this regard.



It is used in practically any portal that seeks a way to monetize itself through advertising, although it is most common in those with a high volume of traffic or with a great specialization in a sector, since it is usually connected to the content that is discussed in them.

There are three main types: the integrated format, with a fixed position on the website where it is placed; the expandable format, which can be expanded through an added panel; and the floating format, which moves along the page where it is inserted.

The origin of advertising banners is something that comes from far away, from something so traditional and well-known both by professionals in the advertising sector and by any passer-by: billboards. To this day, banners are the most used formats when it comes to advertising any type of product, service, company or firm on the Internet and the number of different shapes and content they can contain make them the favorites of all those who seek to reach the largest possible number of eyes in an original way.