WhatsApp Business: the revolution in the world of contact centers
Posted: Thu Jan 23, 2025 3:29 am
Did you know that adopting the use of WhatsApp Business is an important and necessary step for your company? And that it is essential for developing closer relationship channels with your customer?
The tool is not exactly new: WhatsApp's entry into the commercial messaging segment marked the year 2018, when WhatsApp Business was launched, aimed at small and medium-sized companies.
With this tool, it has been possible to further strengthen customer relationships and service.
Establishments such as businesses, schools, service providers and freelancers already use communication via WhatsApp.
However, this platform has not yet fully reached medium and large companies, which have several communication channels with their consumers and customers. Although it is true that the pandemic has accelerated this process, bringing brands and customers closer together.
It is immediately clear that using WhatsApp Business saves time and reduces the cost of calls. Of course, other apps – such as Facebook Messenger, Twitter and Telegram – already use this type of communication.
However, these channels are not as well-known. In other brazil whatsapp data words, they are not exactly as popular as WhatsApp, do you agree? Experts believe that BPO or call center companies are not very interested in expanding these channels.
During the pandemic, the Brazilian Micro and Small Business Support Service (Sebrae) released guidance suggesting that entrepreneurs use WhatsApp Business to maintain sales.
According to Sebrae, WhatsApp Business is a tool created to assist the business communication process.
See 7 practical tips for providing customer service via WhatsApp .
“In times of coronavirus, adopting this tool could be a solution to guarantee your company’s sales. After all, the application allows you to continue serving your customers, all remotely, so they can continue buying, but from home,” says the institution.
Months after launching WhatsApp Business in 2018, the company launched the WhatsApp Business Application Programming Interface (API).
Find out what WhatsApp Business API is and how it can be used by companies .
Developed for medium and large companies, the WhatsApp Business API enables efficient communication with customers around the world through WhatsApp, always in a simple, secure and reliable way.
The tool is not exactly new: WhatsApp's entry into the commercial messaging segment marked the year 2018, when WhatsApp Business was launched, aimed at small and medium-sized companies.
With this tool, it has been possible to further strengthen customer relationships and service.
Establishments such as businesses, schools, service providers and freelancers already use communication via WhatsApp.
However, this platform has not yet fully reached medium and large companies, which have several communication channels with their consumers and customers. Although it is true that the pandemic has accelerated this process, bringing brands and customers closer together.
It is immediately clear that using WhatsApp Business saves time and reduces the cost of calls. Of course, other apps – such as Facebook Messenger, Twitter and Telegram – already use this type of communication.
However, these channels are not as well-known. In other brazil whatsapp data words, they are not exactly as popular as WhatsApp, do you agree? Experts believe that BPO or call center companies are not very interested in expanding these channels.
During the pandemic, the Brazilian Micro and Small Business Support Service (Sebrae) released guidance suggesting that entrepreneurs use WhatsApp Business to maintain sales.
According to Sebrae, WhatsApp Business is a tool created to assist the business communication process.
See 7 practical tips for providing customer service via WhatsApp .
“In times of coronavirus, adopting this tool could be a solution to guarantee your company’s sales. After all, the application allows you to continue serving your customers, all remotely, so they can continue buying, but from home,” says the institution.
Months after launching WhatsApp Business in 2018, the company launched the WhatsApp Business Application Programming Interface (API).
Find out what WhatsApp Business API is and how it can be used by companies .
Developed for medium and large companies, the WhatsApp Business API enables efficient communication with customers around the world through WhatsApp, always in a simple, secure and reliable way.