How many times does your business
Posted: Wed Jan 22, 2025 6:58 am
Social media has once again changed the ways in which customer service can be provided. The messaging tool on Facebook, the direct message option on Twitter, and the ability that customers have to comment on photos on Instagram with questions all provide social media customer service options for customers to contact you, and for you to connect with them.
But if you neglect your social media and allow questions to go unanswered, you could be doing your business a major disservice. Many people prefer to communicate almost exclusively via email, according to a study done Vby marketingsherpa. This is especially true for younger consumers as the majority of millennials prefer using electronic forms of communication that can be easily used through their mobile devices.
Social media is lower on the list, but still outpaces other traditional methods, such as phone calls. phone ring before you answer the call? How long does it take you to respond to your customers’ email messages? Whatever your answer was, cut it in half and that’s the expectation of social media customer service.
But if you neglect your social media and allow questions to go unanswered, you could be doing your business a major disservice. Many people prefer to communicate almost exclusively via email, according to a study done Vby marketingsherpa. This is especially true for younger consumers as the majority of millennials prefer using electronic forms of communication that can be easily used through their mobile devices.
Social media is lower on the list, but still outpaces other traditional methods, such as phone calls. phone ring before you answer the call? How long does it take you to respond to your customers’ email messages? Whatever your answer was, cut it in half and that’s the expectation of social media customer service.