TABLE OF CONTENTS What is reputation in email marketing? How MDirector's reputation stars work A way to get to know your subscribers What factors affect the reputation of an email marketing account? 1.- The frequency of sending and the volume of messages 2.- Without a quality database you have nothing to do 3.- Shipments must be personalized 4.- Facilitates the discharge process 5.- Never buy databases. Create them yourself 6.- IPs and servers What is reputation in email marketing? Reputation in email marketing is essential to ensure message delivery. But the prestige that each user gains as a sender is directly linked to the source from which the email marketing campaign is launched. That is, on the one hand, the domain of the sending company is taken into account, and on the other, its IP, the identifier of a computer from which the sending process is carried out.
The key to building a good reputation in email yahoo email list marketing is to take care of aspects such as frequency and segmentation. But also to send emails with a certain frequency from the same domain and IP without complications. Or, in other words, without the recipients of the messages complaining or marking you as spam. On the other hand, a bad reputation directly leads to the blocking of email reception or automatic filtering to the spam box by a recipient , or several of them. And it potentially affects companies that receive emails or webmails such as @yahoo, @gmail, @hotmail, etc. In general, this bad reputation is born from bad email marketing practices. And finally, although you may not know it, there is also a lack of reputation. And this can directly lead to the blocking of the reception of emails. of those sent from IPs and domains with no history.
The recipients of the messages tend to be suspicious
-
- Posts: 313
- Joined: Tue Jan 07, 2025 4:34 am