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Transactional emails to increase sales have a name:

Posted: Wed Jan 22, 2025 4:20 am
by muniyaakter
If that user is still reading the messages, it is very likely that through communication of this type, their reaction will be different. In fact, it is very likely that they will be encouraged to buy. 5.-abandoned cart recovery emails Transactional emails to increase sales According to a study by Baymard Institute , 67.44% of users who add a product to their shopping cart end up abandoning it. This creates confusion and concern. So how can transactional emails help increase sales? Taking into account several factors. The first is that an abandoned cart email should be sent between 12 and 24 hours after the cart has been abandoned . Never later, as the user may no longer be as keen on purchasing. Or even worse, they may have already purchased it elsewhere.


On the other hand, don't forget that every betting email list message must be aimed at making the user's life easier. In other words, it is best if the CTA takes the user directly to the last step of the purchase. This way, you will avoid the user leaving the purchase halfway because they have to go through the whole process from the beginning. And of course, it includes a discount that encourages the purchase. 6.- Special dates are ideal for sending transactional emails to increase sales Transactional emails to increase sales Don't forget that transactional emails are part of all the emails that can be automated. And therefore, in addition to the registration, welcome, and purchase and payment notification emails, for example, there are also other messages that can be automated. Among them, any special date. The truth is that automatic emails are the most personalized ones, such as those referring to birthdays, for example.