7 steps to set up your dropshipping store

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1 - Choose your niche market

The first step to setting up your dropshipping store is to decide what you are going to sell, and to do so you must define your market niche. If you don't know how to do this, follow the advice we give you in this article on our blog .



2 - Create a professional brand image

Even if you are a dropshipping store, it is important to create a apparel company email list brand identity that gives your website a more corporate feel. Choose a colour palette, design your own logo, select a font that identifies you… The idea is that all the URLs on your website maintain a certain coherence both visually and verbally.



3 - Select the supplier with whom you will start dropshipping

This point is crucial, since the service you offer your clients will directly depend on it.

Product quality, delivery time, minimum order quantities. These are several factors to consider. That is why we advise you to look at the comments and ratings of the products and contact several suppliers to see what conditions they offer you before making this decision.



4 - Choose the platform where you will host your store

There are different platforms for eCommerce: Magento, BigCommerce, WooCommerce, etc. However, the most used for dropshipping is still Shopify , with more than 500,000 ecommerce stores and dropshipping websites .



5 - Create your dropshipping store

The moment of truth has arrived. Once you have the supplier and the platform from which you are going to do dropshipping , you have to create the online store.

Upload your articles, optimize your product sheets , add pages that generate trust for your audience, such as the 'about us' or contact page, and don't forget to include legal texts .



6 - Promote your dropshipping store

Now that you have created your dropshipping store , you just need to promote it to make it more visible.

You can invest in advertising, affiliate marketing , a content strategy or a good networking plan.

The goal is to reach the largest possible audience because, in the end, it's all a matter of statistics.



7 - Analyze, correct and improve results

You know what we always say, doing is as important as measuring. Because it is what will allow us to validate or correct all the actions we have carried out.

In addition, there are millions of tools for this today: you can analyze which items sell best and restructure your website by applying cross-selling and up-selling techniques , you can request reports on the performance of social networks or email marketing, detect which keywords your audience finds you with and adapt the texts on your website to enhance them...