Instagram experiments with AR and AI
Posted: Tue Jan 21, 2025 5:12 am
Monetization challenges on the one hand, opportunities from new technologies on the other. As a result, Instagram is testing AR elements for stories.
As app researcher Alessandro Paluzzi tweeted on June 23, 2022, animated and digital objects can be superimposed on physical space via Instagram Stories.
Meta is also trying to reinvigorate the NFT market , which has fallen by 92% since September 2021. As the company explains, “For the first time, you’ll be able to display the 2D NFTs you own anywhere you want using mobile AR. And when you do, you’ll experience a whole new pride of ownership in those digital objects because you’ll be able to see and share them in the physical places you are every day.”
Read more on Kolsquare's blog about Meta's plans for the metaverse: Exciting new opportunities for marketers: The utopian promise of the metaverse.
In addition to these more fun experiments, Instagram is struggling to enforce the age requirement of at least 13 years old to create an account.
As reported by the Wall Street Journal in 2021, Meta (then still called Facebook) knew that Instagram could be a bad influence on teenagers. Company documents showed that the app can endanger teens’ mental health . According to CNN Business , the current attempt to verify users’ ages using artificial intelligence (AI) was a result of constant pressure from publishers in 2021. Features such as video selfies, adult friend guarantees, or temporary ID storage are intended to remedy the age verification problem.
Instagram via TechCrunch
Navigating channels on Twitch
Channel browsing is back, just like on TV. Twitch is experimenting with previews of different streams . This allows users to easily navigate between channels and discover more content. As company spokesperson Samantha F canadian cfo email database aught says, it is possible to get a first impression of streams in a 60-second preview. In addition, there is the possibility that advertising will not disturb users during their discovery journey.
The channel switcher is just one of many updates, however. The so-called guest star feature makes it easier to co-host or add guests to a stream. Additionally, Twitch users can now create their own tags.
Twitter expands: long-form texts and a partnership with Shopify
Twitter is doing the 'almost impossible' and doubling the number of possible characters from the legendary 140 to 280. Opinions on this change are controversial. In any case, users can now write, format and add media to their tweets directly on Twitter, which almost brings back the good old days of blogging. In addition, the company now offers an editorial newsletter service called Revue , which allows any user to publish a newsletter.
As mentioned, this news isn’t just making users happy. Daisuke Furuta comments on Buzzfeed: “ Are you worried about living in a world where every tweet is this long? Then let me offer you some words of advice, sent to you from the future – or at least from a place where tweets have always been this long: Japan. […] While they are testing the new 280-character option around the world, they don’t offer it in Chinese, Korean, or Japanese, because we’ve all been living in the future of long tweets since day one. Don’t worry: here, in the future of long tweets, everything is fine. You’ll
As app researcher Alessandro Paluzzi tweeted on June 23, 2022, animated and digital objects can be superimposed on physical space via Instagram Stories.
Meta is also trying to reinvigorate the NFT market , which has fallen by 92% since September 2021. As the company explains, “For the first time, you’ll be able to display the 2D NFTs you own anywhere you want using mobile AR. And when you do, you’ll experience a whole new pride of ownership in those digital objects because you’ll be able to see and share them in the physical places you are every day.”
Read more on Kolsquare's blog about Meta's plans for the metaverse: Exciting new opportunities for marketers: The utopian promise of the metaverse.
In addition to these more fun experiments, Instagram is struggling to enforce the age requirement of at least 13 years old to create an account.
As reported by the Wall Street Journal in 2021, Meta (then still called Facebook) knew that Instagram could be a bad influence on teenagers. Company documents showed that the app can endanger teens’ mental health . According to CNN Business , the current attempt to verify users’ ages using artificial intelligence (AI) was a result of constant pressure from publishers in 2021. Features such as video selfies, adult friend guarantees, or temporary ID storage are intended to remedy the age verification problem.
Instagram via TechCrunch
Navigating channels on Twitch
Channel browsing is back, just like on TV. Twitch is experimenting with previews of different streams . This allows users to easily navigate between channels and discover more content. As company spokesperson Samantha F canadian cfo email database aught says, it is possible to get a first impression of streams in a 60-second preview. In addition, there is the possibility that advertising will not disturb users during their discovery journey.
The channel switcher is just one of many updates, however. The so-called guest star feature makes it easier to co-host or add guests to a stream. Additionally, Twitch users can now create their own tags.
Twitter expands: long-form texts and a partnership with Shopify
Twitter is doing the 'almost impossible' and doubling the number of possible characters from the legendary 140 to 280. Opinions on this change are controversial. In any case, users can now write, format and add media to their tweets directly on Twitter, which almost brings back the good old days of blogging. In addition, the company now offers an editorial newsletter service called Revue , which allows any user to publish a newsletter.
As mentioned, this news isn’t just making users happy. Daisuke Furuta comments on Buzzfeed: “ Are you worried about living in a world where every tweet is this long? Then let me offer you some words of advice, sent to you from the future – or at least from a place where tweets have always been this long: Japan. […] While they are testing the new 280-character option around the world, they don’t offer it in Chinese, Korean, or Japanese, because we’ve all been living in the future of long tweets since day one. Don’t worry: here, in the future of long tweets, everything is fine. You’ll