You can search for suitable vacancie
Posted: Tue Jan 21, 2025 3:47 am
In my opinion, a content marketer is now more of a producer, but I see that he often becomes more of an editor, and this is a dangerous deformation that prevents content marketing from being effective. There is no problem creating quality content, there is a problem delivering it to the audience. And an even bigger problem is answering the business question "what's next?" So, a content marketer must be a strategist to understand what, in fact, is next. And he must have production skills so that the company's content does not go unnoticed.
I would advise starting in the profession with any practice where there are clear KPIs, where they understand the tasks of content marketing. But it is a difficult question - to find a client who does not need sales here and now from content and not an abstract image trace in the information space.
If a person goes into the profession from scratch and starts with any courses on the topic, he himself can become a training ground for himself. Whatever the ultimate goal is - his own agency, freelancing or in-house work, a beginner can build at least a simple strategy for promoting such a product as "beginner content marketer", think through points of contact with a denmark email list potential audience and hone all skills in real time. Learned something new on the course - implemented it - measured the result - made adjustments - moves on. As a result, he will start working not with a baggage of theoretical knowledge, but with his own developments and some kind of data on mistakes and successes. There is nothing to say about the fact that the value of such a specialist on the market is much higher than standard course graduates and freelancers with the position of "they told me - I did it"
s both on large portals and on regional job search sites:
You can also look for suitable vacancies in specialized communities on social networks and messengers. You need to develop a portfolio that you can show to a potential employer along with your resume.
Your portfolio should consist of cases compiled approximately according to the following plan:
I would advise starting in the profession with any practice where there are clear KPIs, where they understand the tasks of content marketing. But it is a difficult question - to find a client who does not need sales here and now from content and not an abstract image trace in the information space.
If a person goes into the profession from scratch and starts with any courses on the topic, he himself can become a training ground for himself. Whatever the ultimate goal is - his own agency, freelancing or in-house work, a beginner can build at least a simple strategy for promoting such a product as "beginner content marketer", think through points of contact with a denmark email list potential audience and hone all skills in real time. Learned something new on the course - implemented it - measured the result - made adjustments - moves on. As a result, he will start working not with a baggage of theoretical knowledge, but with his own developments and some kind of data on mistakes and successes. There is nothing to say about the fact that the value of such a specialist on the market is much higher than standard course graduates and freelancers with the position of "they told me - I did it"
s both on large portals and on regional job search sites:
You can also look for suitable vacancies in specialized communities on social networks and messengers. You need to develop a portfolio that you can show to a potential employer along with your resume.
Your portfolio should consist of cases compiled approximately according to the following plan: