They sincerely do not understand why we offer them such a wide and expensive range of services ( comprehensive website audit , development of content marketing strategy, creation and design of groups in social networks, etc.), if they need "just SEO optimization". WE WILL PROMOTE YOUR BUSINESS Read more orders a specific service. He needs SEO because he is convinced that with its help he will be able to get high positions in the search results for the most competitive queries and thereby increase sales.
That is, he immediately identified the service that will bring him the desired turkey email list result, and wants exactly that. At the same time, he has a very vague idea of how search engines function, what changes have occurred in their algorithms recently and how to promote a site so that it ranks highly in the search results. Once upon a time, he heard or read somewhere that SEO works wonders: it is enough to enter the necessary keys into the text, optimize meta tags, make cross-linking, and the site will enter the TOP of the search results in a couple of weeks! And where the TOP is, there is traffic and sales.
Everything is simple and extremely clear. Of course, I'm exaggerating a bit, but many clients have a general idea of SEO effectiveness. It's perceived as a "magic pill" that can help any site, although in reality it's not. Why? Let's figure it out. Pure SEO only works for those sites that are already doing well If you have a quality website with good usability, interesting relevant content and a regular audience, proper SEO will give you great results.
Why does misunderstanding arise?
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