#2: LinkedIn Brand Safety Controls

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shaownhasan
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#2: LinkedIn Brand Safety Controls

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While LinkedIn does not provide in-platform control of ad placements or topic exclusion lists, Campaign Manager does provide control of display ads on the LinkedIn Audience Network. If you enable LinkedIn Audience Network for your campaign, you'll see the Brand Safety panel pictured below.

Brand Safety8
To prevent your campaign from appearing on third-party sites covering specific topics, select the "Exclude categories" option. Then select the categories that may pose a risk to your online reputation. You can use categories as a guide, but it's also a good idea to use the search bar to make sure you don't miss relevant categories.
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