TikTok Shop announces its arrival in Spain in October

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TikTok Shop is set to land in Spain before the end of 2024. So far, the platform has hired around 40 employees, positioning the Iberian country as one of its main strategic centers for e-commerce. Following this announcement, in this post we will analyze the benefits that this platform offers both for brands and content creators in Spain, exploring how they can take advantage of this new tool to increase their reach and maximize their sales in the dynamic digital environment that TikTok is building.


Key points about arriving in Spain in 2024
TikTok Shop, the e-commerce platform integrated into the TikTok app, will be launched in Spain in early October.
In 2022, TikTok had 1.4 billion monthly active users, and this number is expected to increase to 1.8 billion by the end of 2024.
It's possible that rather than being a direct threat to Amazon across all categories, TikTok Shop could find success by focusing on specific niche markets.
When will TikTok Shop arrive in Spain?
TikTok Shop, the e-commerce platform integrated into the TikTok app, will be launched in Spain in early October, the South China Morning Post reported. In addition to Spain, the platform will also be officially launched in other countries, such as Mexico, France, Germany and Italy.

The arrival of TikTok Shop represents a new scenario for e-commerce, allowing brands and content creators to sell products directly through the platform and facilitating an interactive and personalized shopping experience for users.

You might be interested in: TikTok boosts e-commerce features

How to access TikTok Shop?
TikTok Shop, the feature that allows users to make purchases directly from a live video, through a video in the feed or via a link to the product, has a simple login system.

To enter TikTok Shop and start selling products, the first thing you need to do is vp r&d email database download the TikTok app. Once this step is complete, it is important that you access the platform using a business account . This will allow you to take advantage of all the specific functions and features of TikTok Business, essential to boost your presence and sales on the platform.

With your business account set up, the next step is to sign up for TikTok Shop. This process is done by filling out a form in the TikTok Shop Seller Center , which will allow you to sell your products directly from the app.

If you want to access a specific store within the TikTok Shop, you will need the code for that store. To do so, you can use the TikTok Business Center, where you can enter the code and request access. This request will be sent to the retailer who owns the store and the corresponding administrators.

Finally, if you work with content creators, it is advisable to collaborate with them to promote your products through videos and live streams. This can significantly increase your visibility and sales. By following these steps, you will be ready to take advantage of the opportunities that TikTok Shop offers in the e-commerce field and stand out from your competition.