Upload and optimize short video creatives

[shaownhasane]

Ads on Reels - Facebook - Instagram - App Promotion - Advantages Plus Placements - Campaign Settings - Optimization Goals - 2
However, you do need to select the apps you want to promote at the ad group level. You can also adjust your optimization goals to increase your campaign's chances of achieving the results you want.

At the ad level, click Upload a video or select one from your laos b2b leads account's creative library. While you can use the same creative across placements, doing so means you'll miss out on a lot of optimization opportunities. Rather than selecting a single video and risking it not displaying correctly in different placements, you can manually edit the creative here.

Under each group of placements, you can choose a different aspect ratio or manually crop the creative. I typically upload the best-sized creatives to each group of placements, completely replacing the creatives for each group of placements.

Ads on Reels - Facebook - Instagram - App Promotion - Upload - Optimize Short Video - Creative - Aspect Ratio - Crop - 3
Once you've chosen your creative, you can make minor modifications to each placement. Expand the drop-down menu to show all placement options, then click the pencil icon on the right to edit.

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