If a user clicks “Sign in” on the website when setting up the acc iranian whatsapp ount for the first time, then the user gets a confirmation email and a welcome message.
If a user closes a website page with a full cart, then the user gets an email and app push notification to remind them about the abandoned cart.
Build a personalized message
Knowing your buyer persona and their predefined actions, you can create unique messaging strategies to build strong long-term relations. Use trigger-based marketing to use personalization to the fullest: your offers and interactions with contacts should be relevant at various points in their journeys.
If you're still unsure about where to start with marketing automation, make a list of your most repeated (routine) tasks. For instance, employ automation to remove the repetitive chore of sending the same email to several audience segments.
Analyze data at every stage
Once your trigger campaigns are in motion, keep tabs on what attracts clients the most effective and where you are still losing them. Concentrate on improving your winning offers, bolstering the weak places, and adding triggers where you need them. The more current and pertinent your offerings are, the better.
Make conclusions, and adopt changes
The more thought-out tests you do, the more you learn about your targeted audience. The full-data overall picture can lead to numerous changes. It may even be necessary to change the whole strategy, not just separate campaigns. Do everything thoroughly, and the results won't be far behind.
Possible Types of Trigger Campaigns
There are four main categories of trigger-based marketing campaigns: based on customer behavior, engagement levels, events, and emotions. We’ve extended the list with five more, which are a combination of the main ones. We also added examples of triggers for better understanding:
Behavior
This type has the biggest impact on the audience. You have the opportunity to fulfill customers' demands and satisfy their needs by gathering information about their behavior. The triggers for behavior-based campaigns include registration, website activity, conversions, downloads, abandoned carts, opt-ins, viewed products, comments, etc., and that's just a few examples. Special software helps to get data on every little step your audience does online. Though it sounds scary that everyone watches everyone, use it (according to law) and learn as much as you can.