Search engine visibility refers to how easily

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There are still many website owners who, even though they understand the value of On-Page SEO and a good Content Marketing strategy, often ignore Technical SEO because they find it confusing or complicated. However, Technical SEO is just as necessary, as it is responsible for making it possible for search engines to crawl your site and rank it high on the SERPs or results pages.

Such is the importance of Technical SEO that today it has become a highly sought-after profession, as well as being among the best paid. You only have to take a look at this Technical SEO blog by Carlos Sánchez, Technical SEO Specialist , to see that this is true.

That's why, in today's article, we want to talk to you about this branch of SEO, as well as give you some tips to help you start a career in this sector.

What is Technical SEO?
Technical SEO can be defined as the practice of improving the technical capabilities of a website in order to improve the ranking of its pages. This technical optimization is based on speeding up, facilitating crawling, and making a website more understandable to search engines.

Technical SEO is a branch of SEO that focuses on improving certain elements of a website to move up the search engine results list. Specifically, it is a branch of On-Page SEO, while Off-Page SEO focuses on expanding a website's exposure through other channels.

Why is Technical SEO so important?
Whether you are a business owner, entrepreneur, or web developer, applying Technical SEO best practices can help you achieve your online goals and reach your target audience more effectively.

Below we tell you the main benefits, so that you can appreciate the essentials of this branch of SEO.

Improved user experience : A website or web page that is easy to navigate, loads quickly, and is accessible from all devices is more likely to attract and retain visitors. This in turn has positive effects on your rankings in major search engines, as well as your overall success.
It allows you to easily fix errors
Technical SEO also makes it possible to locate errors and other problems that can cause search engines to not find your website. But it also tells you its vulnerability. It is a hassle to have to fix Japanese Keyword Hack or other attacks that will make you lose reputation in the engines, so it is best to avoid them from the beginning.
Increased Search Engine Visibility
earch engines like Google or Bing can find, crawl, and index your website. When your website is easily accessible to search engines, it has a better chance of ranking high in SERPs (search results pages), which can lead to more traffic.
Better SEO Rankings Achieved
One of the ultimate goals of Technical SEO, and SEO in general, is to improve your website’s ranking in search engine results pages, or SERPs. Better rankings can lead to more traffic, more leads, and ultimately more conversions for your business.
Bounce Rate Decreases
Bounce Rate is the percentage of users who leave a website without even browsing, usually after viewing malaysia number screening just one page. A high Bounce Rate can negatively impact your search engine rankings and overall success, as it indicates that visitors are not finding your website engaging or relevant.
How to specialize in Technical SEO
Simply creating good content is no longer enough. There is no point in having the best content on the Internet if no one can find or view it. Good web content must be complemented by a solid foundation of Technical SEO.

This is why more and more businesses are looking for someone to handle Technical SEO. But in addition to being one of the most in-demand skills, it has the added bonus of having some of the highest salaries in Digital Marketing and not being a field with too much competition.

You can start learning with the free information you can find on the Internet, but if you are really interested in becoming a Technical SEO professional, your best option is to take specialized courses, such as Carlos Sánchez's SEO Master .

This specialty is one of the most complicated, as it is halfway between web positioning and programming. That is why it is essential to have the teachings and guidance of an expert to help you advance faster in your profession.

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