For example, this Rock Content’s Spanish study case is an interactive experience: Rock Content's Spanish study case Throughout the content, we inserted quizzes that help us to better understand the profile of the user. For example: “What is your company’s biggest marketing challenge today?” “Does your company already use a Content Marketing strategy?” Rock Content's Spanish study case Depending on their answers, we can qualify them as potential leads and better understand their Digital Marketing maturity.
On the other hand, if the user requests to speak with one of our consultants, the team will retail email list have valuable information to better approach this potential customer. And how do we create interactive content at Rock? We use our own tool, Ion. Here you can check all the features and benefits this platform offers. Request an Ion demo 12. Seek to make strategic co-marketing alliances An excellent way to reach new audiences is to make marketing partnerships with other companies with similar objectives.
it is a marketing activity carried out together with another company, such as creating an ebook or webinar, for example, aiming to promote both brands. Co-marketing works very well for the acquisition of new contacts and the gain of visibility for your business. The efforts to promote the content will come from two or more parts, and, in the end, all the leads generated will be shared.