How to Get Started with Attentive SMS Marketing

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Getting started is easier than you think. First, you need a list of phone numbers. You should get these numbers with permission. Never just buy a list of numbers. This is a bad idea. People will see your texts as spam. They will get annoyed and might even report you. You want people to join your list on their own. You can offer a small discount for signing up. This is a great way to build your list. Once you have a list, you can start gathering information. You can ask customers for their birthday, for example. You job function email list can also keep track of what they buy. This data is very valuable. It helps you make your messages more personal and targeted.

Next, you need to plan your messages

Do not just send a text whenever you feel like it. You should have a clear plan. Plan what you will send and when you will send it. For example, you can have a welcome text for new subscribers. This text can thank them for joining and give them their discount. You can also plan texts for holidays. Holiday messages are a great way to connect with customers. Just remember to keep them simple and friendly. The key is to not overdo it. Sending too many texts can be annoying. This can make people unsubscribe. So, be careful with how often you text.

Segment Your Audience for Better Results

An important part of attentive marketing is segmenting. To segment means to divide your customers into groups. You can group them by what they buy. You can also group them by how often they buy. Maybe one group is a big fan of your product. They buy things all the time. Another group only buys during a sale. You can send different messages to these groups. To the big fans, you can send texts about new products. To the sale shoppers, you can send texts about your next sale. This makes your messages more relevant. They are more likely to work. It is not hard to do this. Most SMS marketing tools can help you segment.



For example, imagine you have an online store

for clothes. Some of your customers only buy dresses. Others only buy t-shirts. You can create a group for dress buyers. You can also create a group for t-shirt buyers. When a new dress arrives, you can send a text just to the dress buyers. When new t-shirts arrive, you send a text just to the t-shirt buyers. This is a simple but very powerful strategy. It shows that you understand their specific interests. This is what attentive marketing is all about. This simple step can really boost your results. Do not miss this important part of the process.