Clients without a financial history , such as young people who have recently entered the job market, represent a challenge for institutions, as they present a greater risk due to the lack of consolidated information.
However, through segmentation and comparative analysis technologies, it is uk mobile database to group these new consumers with similar existing profiles.
Using this information, initial limits can be set with more confidence and adjusted as the customer builds a history — and, in this way, your company promotes financial inclusion.
Customizing risk bands
Personalizing risk bands goes beyond traditional assessment models: it allows companies to adapt their strategies to the particularities of the target audience.
Using internal and external data, you can create personalized credit scores that reflect your risk appetite and market context.
For example: companies focused on a young audience can develop criteria that consider characteristics such as initial income and future financial stability.