I know that I have mentioned elsewhere in this article the importance of including various content formats in our materials. But I feel it is feasible to reinforce this aspect once again.
Many times we worry too much about the word count of our content, for example.
However, the truth is that the key to success in Content Marketing is producing for people and optimizing for search engines.
There is no point in writing a bunch of words, repeating key phrases countless times and hoping that this will be enough to conquer the top of Google.
Everything I have shared with you so malta mobile database far shows the need to prepare unforgettable quality materials for our users, so that they want to interact with our blog again and again.
And one of the best ways to do this is to convey the same message in different content formats. Here's how we did it:
Screenshots
Taking screenshots is a great way to generate value and authority in your content, as they allow you to clearly illustrate the information that was presented earlier.
It is also a creative way to break up a long sequence of words, which can bore the user and cause them to leave the page.
It is worth remembering that scannability is one of the UX (user experience) factors that Googlebot takes into account when ranking pages.
Screenshots are very useful in content that shows the steps to use a software, like this guide we made about Mailchimp .
Contents with different formats
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