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How We Help You Reduce Your Facebook Advertising Costs

Posted: Thu Feb 20, 2025 9:41 am
by nusaibatara
Facebook ads example
Every company must base its advertising campaigns on its peculiarities and the characteristics of its audience.

But if you don't want to jordan cell phone number list end up spending astronomical amounts of money on your ads, it's important to carefully consider how to properly set up a Facebook ad campaign . This way, you'll be able to get high-performing campaigns without throwing away your money.

We explain how we can help you create ads that convert while spending the right amount.

But first, you need to open the Business Manager (now Meta) and add your Facebook pages and ad accounts. To do this, go to the Pages or Ad Accounts tab and click “Add”. Once you have done this, you can start creating your campaign by following the advice we will give you now.

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A/B Test
When we work on the creative of a social campaign, we don’t limit ourselves to just one ad. Before investing our clients’ budget, we set up several ad groups to be able to identify the ones that convert best.

Consider that even by varying the images, small parts of the text or the call to action, you can improve the return on investment ( ROI ) in advertising.

A/B testing is based on the creation of a campaign, in which slightly different ads are tested. By monitoring the performance of each one, we can understand which one performs best and eliminate those that give less results.

In this way we can optimize the client's investment, leaving active only the campaigns that guarantee better results. We chose this as the first tip precisely because it allows you to invest your budget in performing content and not waste it on posts that do not convert.