10 People in Digital Marketing Worth Following

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As professionals who want to go further, we know that it is important to find good inspiration. It turns out that the market is full of names and ideas waiting for you.

At this point, deciding who to follow and bosnia and herzegovina mobile database to can be crucial for your career, and to help you, we have curated a list of people in Digital Marketing who are worth following. Let's check it out!

1. John White
The wizard behind McDonald's Brazil's marketing campaigns, João Branco is a well-known name in digital marketing. After all, his ability to tell stories and create engaging campaigns is formidable.

João was at the forefront of the company's campaigns for 9 years, and over the years it was possible to notice his creative streak and focus on changes in consumer profiles.

This is how he helped to further strengthen the brand's perception and achieved impressive results.

Remember those campaigns that used the term 'Méqui'? It was João who came up with the idea, also bringing in celebrities like Tadeu Schmidt and Luísa Sonza to tell how they satisfied their hunger with the 'mequizices'.

Leading Trade Marketing, Brand growth and Sales growth squads, he achieved Big Mac sales records, becoming one of the top 10 CMOs in Brazil elected by Forbes in 2021.

He recently posted a video on his YouTube channel sharing his five favorite McDonald's campaigns. It's worth watching: