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After designing the experience route,

Posted: Mon Dec 23, 2024 6:50 am
by rifattryo.ut11
For example, IKEA's lunch yuan ice cream, Haidilao will immediately send various gifts and fruit plates if there are some service defects. E-commerce websites will immediately give various cash coupons once there is a delivery problem. Some time ago, a friend complained that some banks have various default check options when applying for a card, and the difficulty of applying for a card by yourself is comparable to the journey to the West. This is a typical negative example. In terms of customer experience, if you can't stand out, at least don't break the bottom line because it is likely to affect the entire brand and affect the sales of other products.



Find an executable magic number for user growth. how iran telephone code many times the user experience will become sticky to the product. There must be a specific number and then do everything possible to let the user complete the experience. Of course, the number should not be too large. Generally speaking, the value of a product should leave a deep impression after a user has experienced it once. It is impossible to say that users must continue to experience it repeatedly to generate stickiness.



In this case, the value of the product itself is problematic. On the contrary, if a user has repeatedly experienced the entire route and still has no stickiness and no active card usage habits, it means that he is not a target customer and should be abandoned. Now many industries have those wool users who use the card when there are activities and pretend to be dead when there are no activities. When the investment-output ratio is calculated, it is found that the loss is large. Such users need to control investment. It is impossible for any company to convert and serve your target customers well, so that the activity and retention remain in a reasonable range and have a normal investment-output ratio.