In this case, I don't even have to gender it, because there are really two guys - the highly esteemed Simon Griesser from Switzerland from DEPT. It's about the product grids. The search results in the e-commerce sector have changed a lot because these products are suddenly appearing, which may also involve a certain shift in the SEO strategy. So his question is: Product Grids, to He then distinguishes between two cases - when the domain is not listed in the product grid for a keyword, but ranks classically for the keyword, or when the domain is listed in the product grid for a keyword, but ranks classically for the keyword and for the keyword.
Exactly, so with these product grids – or in German it is called “products”, the box – it is the case that they are currently not displacing any organic hits. So when we evaluate whether an element gets a visibility index, we look at whether Google sees this as an organic element. These are normal, classic hits. But the news box, for example, is also such a hit. If there bangladesh phone number data are ten organic hits on the search results page and then the news box is added, then there are only nine organic hits plus the news box, and that is why the news box gets visibility for us because it basically displaces an organic hit. But that is not currently the case with the product elements. So they are added additionally, but do not displace any organic hits. And that is why they are currently not getting any visibility or no visibility index is being redistributed to these product boxes. But we are keeping an eye on the issue and if that changes, we will adapt it accordingly.
The second question is from Julian Harzer. I have a hunch about the answer, but are there any plans to expand the historical index one day? He says that the historical index has a million keywords and the non-historical index is many times higher.
Exactly, that's right. So the non-historical ones in Germany are, I think, over 100 million keywords now, 101, kind of the order of magnitude. The question is a bit like, well, we've been calculating a kind of full visibility index for all the keywords that we track internally for many years. But to be honest, we don't see any big leaps in quality as a result. It's not like we can say that just because there are a hundred times as many keywords now, the quality of the results, i.e. the visibility index, is better, and that's why we're not currently considering expanding it. So we're keeping an eye on the topic, we're looking at it, but we just don't see any improvements as a result of the quality of the visibility index increasing significantly, or increasing at all. So we track it ourselves, so we compare the historical visibility index with this full visibility index on these 100-something million keywords - but as long as there are no significant differences in quality, it doesn't make much sense from our point of view.