The global average cart abandonment rate is 72.5%

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Cart abandonment data in 2024
Although we’ve said it many times and you already know this, cart abandonment is the process of adding products to your cart in an online store and leaving them behind, closing the site. So tracking your rata abandonului căruciorului is a must.

There's not much to say about how important it is. It's of enormous importance because:

pay for traffic (whether it's advertising or social nepal mobile database media or previous SEO efforts)
this traffic is not always ready to buy or not actually looking to buy anything
but for the small portion that is ready to give and has shown interest by adding products to the cart, you should first understand them
Data source for cart abandonment statistics

To calculate our abandonment statistics, we use information from 120 million monthly sessions across various industries, from all Vibetrace instances around the globe.

The second data source is made anonymous from our partner data providers who perform approximately 25 million monthly sessions.

Key statistics on cart abandonment
The highest dropout is on mobile 75% Where tablets have 71% and desktop comes last with 68%
Industry-specific dropout rates.
The highest dropout was in the jewelry and accessories sector (82%), followed by fashion (81%).
The lowest abandonment was in office supplies (55%) and also pet products (57%)
In progress to add the new values.