The Role of Nano-Influencers in Driving Community Engagement With Leads

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Consider the alternative (objection handling tactic) – Inviting the customer to think about what the future might look like if they don’t move forward at this time.



Delivering the Narrative
Note: there are many ways this narrative gambling data belarus can be constructed using the ingredients listed. Of course, no script will work every time, so don’t fall in love. Here’s how one such iteration breaks down:

1. Empathize & Assess
Understanding your customer’s investment mindset is key to ensuring you spend your time and precious bandwidth on the customers most likely to buy (i.e. lose fast). Customers are likely going to fall into one of four categories when it comes to spending money on solutions during times of uncertainty. By identifying where the prospect sits on this spectrum you can ensure the conversation that follows is aligned and impactful.

Running their business as usual
Total budget lockdown
Pre-approved projects only
Open to new investments with a solid business case.
Here’s a sample narrative for uncovering this information:

Sample narrative:

“I know there is a lot of uncertainty in the market these days. As you can imagine, we’ve been talking to many companies in your space about how we can help and everyone’s in a bit of a different situation. Some are pressing forward with business as usual. Others are in a total budget lockdown and not taking on any new projects. Others are only moving forward to pre-approved projects, and some are open to new investments under specific sets of conditions. I’m curious, which of these situations is your company in at the moment?”