The appropriate tags Tags put your video into context

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These help YouTube to assign your video and suggest it to users as a recommendation, for example.

Only use really relevant tags - also long-tail keywords, for example not just "test" but rather something more specific. The order of the tags is also crucial. The most important ones should be at the beginning.

Clickable Thumbnail
An attractive thumbnail is a must for YouTube videos to attract attention. The optimal size is 1280 x 720 pixels. Work with text on the image, eye-catching colors and other design elements. Use a design style for all your thumbnails for recognition and branding. You should also pay attention to a consistent color scheme when designing your YouTube channel.

Example of funny video thumbnail - Blog: YouTube SEO
Example 1 Video Thumbnail
If you don't want to show yourself, use a screenshot of the program in question, for example in tutorials. You can also use royalty-free stock images.

Example Video Thumbnail - Blog: YouTube SEO
Example 2 Video Thumbnail
Exciting content & formats
We've already mentioned it: YouTube is a platform for entertainment. And that's exactly what you should do: entertain your viewers . According to YouTube's own information, videos that encourage users to keep watching are rewarded. This helps them stay on the video platform. So if you increase your session watch time, this has a positive impact on your entire YouTube channel. Another helpful thing is video series . If a video that is interesting to the user is coming out soon, they are likely to subscribe to your YouTube channel so they don't miss it.

But first and foremost, it is important to plan your content thoroughly : Structure your video and create a video script with an intro, main part and outro . Whether it is a guide, interview or explanatory video - every format needs a common thread for orientation and a lot of practice. Speaking in front of the camera is not for everyone. So go through your text several times and record test recordings to avoid stuttering and uncertainty. You will become more confident each time. A little tip: a glass of lukewarm water helps against a shaky voice. This calms the vocal cords.

Avoid foreign words or explain them in a way that is senegal phone data understandable for laypeople. If you explain a complex topic in an understandable way, you are more likely to be seen as an expert. Address the user's problem and offer them a solution. Show empathy and, for example, report on your own experiences to create trust and acceptance.

Use the intro to introduce yourself and the outro to encourage users to take a specific action ( call to action ), e.g. subscribe, comment, etc. In the last clip of your video, you can also link to other videos of yours and add the subscribe button. You set this up in the YouTube Studio when you upload the video: