What are the main trends in digital marketing in 2020? What information will really be useful to us? Forecasts, news, ideas, thoughts to share… The following lines are dedicated to everything that will make us more prepared, more informed, calmer and more confident. Every business needs professionals who develop in parallel with it.
Digital marketing is even more demanding – it needs experts who are ahead of the curve. Let's meet expectations accordingly. ☺
Video
It’s no surprise that video will continue to be a leading format for digital marketing. It’s clear that customers are much more likely to stay focused on an interesting video than they are to read text or other types of advertising.
Of course, a video is not a 100% guarantee of attracting interest if it is not rcs data poland with quality and if it is not tailored to user reflexes.
Here are some numbers that prove that using video will be important this year as well. 70% of consumers have shared a video of their favorite brand on social media. The same number of businesses admit that video has significantly improved their conversion rate , which provides information about how many visitors become customers.
Another interesting fact – 52% of businesses claim that watching a product video increases confidence when making an order decision.
It is expected that in 2020, video will continue to be the most preferred way for consumers to obtain information about new products and services, as well as remain an extremely important factor for SEO optimization.
Digital marketing trends in 2020
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