Your website architecture refers to the basic hierarchy or ordering between pages. A clean, elegant, and intuitive architecture makes it easier for users to find the information they're looking for. It also makes it easier for search algorithms to crawl and index your content.
As a general rule, simple architectures are better. A user should never need more than three clicks total to buy a motorcycle owner mailing list find the content they need. Review your architecture, and if it's too complicated, take some time to review it with your site developer.
Make sure you have metadata.
When we talk about metadata, we are referring to the SEO title and meta description assigned to each page. Metadata is important in conveying to users and search engine algorithms what your site is about. The SEO title plays an important role in ranking criteria. While the meta description does not affect ranking, it does help improve click-through rate.
Make sure the metadata for each page is
Accurate and relevant to the actual content.
Enriched with keywords (when possible).
Originals (i.e. not duplicates from one page to another).
8) Optimize page elements.
There is a lot you can do to improve the content of each page, ensuring that it is optimized for the best possible visibility in search engines. Some specific tips are:
Make your content easier to read by dividing it into headings and subheadings.
Incorporate keywords into titles, subtitles, and the body of your content whenever you can do so naturally and not forcefully.
Make sure each page has relevant, readable content designed to answer a specific user query, need, or problem.
9) Check your website performance
User experience and SEO are closely related. When users find your site easy to access, navigate, and use, it tends to help your ranking.
Here are a couple of specific points to keep in mind:
Site speed is important. If your site takes more than three or four seconds to load, you're likely losing visitors. Test your site in multiple browsers and devices to make sure it's working as expected.
It's also critical that your design is mobile-friendly. Again, test your site on multiple browsers and devices to make sure it looks good and is easy to navigate.