Combine this with an AR/VR experience like

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Sephora was one of the first brands to experiment with AR/VR technology. According toCNN article" Sephora [..] also offers a virtual try-on experience and tutorials through its app ." This technique was interesting enough that users went to in-store demonstrations.

However, harnessing the power of AR/VR may not be for every marketer at this stage. What matters most here is how engaging the experience can be. Users can “try on” products online while marketers collect data to help with personalization and segmentation.

This can only be compared to a gamified email with an cayman islands phone number list interactive experience. Using interactivity in your templates is a fantastic way for users to spend more time with your brand and get to know it better.

the one offered by Sephora or, more recently, IKEA, and you're sure to have a winner.

Keep in mind that interactive content is not just a survey orrotating designwith a smart CTA. You can use different forms of content that drive engagement and create a fun experience. Don't shy away from usingvideo in email marketing, For example.

A great workaround if you're not ready to move to an AR/VR experience would be to use a time-based automation sequence. This will allow you to send emails with specific content that matches the user's real-world environment. like this:


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This automation will help you create segmented lists and produce emails that almost look like the user is talking to someone in the exact geographic location. And that can only result in selling the perfect thing at the perfect time. At the end, with anemail verifier, you will ensure accurate segmented lists, improving targeted email campaigns