"Direct selling to cameras via Livestream will continue to grow," says David Whitcroft of Full Stack Finance.
Merchants on TikTok for Business can add a shopping tab to their profiles, sync their p compliance directors email lists roduct catalogs, and create a mini storefront that links directly to their Shopify store.
Growing trend in TikTok marketing
Have you heard of Social CRM ?
Business Trend #6: Video Marketing
In 2020 and 2021, any form of video content will be very well received and widely used by both businesses and consumers. Native videos perform especially well.
All social networks already have a short video feature or will have one in the future. Videos under 1 minute are the best videos.
50% of consumers say videos have helped them decide which product or brand to buy.
Top 7 business trends in 2022 - video marketing
Video marketing trends in 2022
TikTok is not only home to millennials looking for the latest trends and entertainment, but also to businesses of a different calibre. From small family franchises to lawyers, real estate agencies, restaurants, painting companies and even construction companies.
On LinkedIn, B2B video content focused on building a personal brand has been popular in recent years.
On Instagram, shopping and advertising are made easy with Reels. Reels are short viral videos set to music, where businesses can tag the products featured in the video, making it totally shoppable.
On Facebook, social selling and Livestream shopping events have been so popular that Facebook has created a new feature called Live Shopping.
Top 7 business trends in 2022 – Making an effective video marketing campaign
Make a video marketing campaign
Why are videos, especially short-form ones, so popular? Because they are visualizing, fun, connecting, and personal. The most important thing is that your videos, when used for marketing, are authentic and not intrusive.
People love short videos for pure entertainment. Try making a video for your 2022 marketing! By learning the basics of video creation and editing , you can create an amazing short video for your business.
Business Trend #7: Pantone's Color of the Year 2022
This year's color is PANTONE 17-3938 Very Peri - a blend of traditional blue with a vibrant red-violet undertone. It's a modern twist that signifies global transformation and innovation.
Top 7 business trends in 2022 - PANTONE 17-3938 Very Peri color
Pantone's Color of the Year 2022 is Very Peri
"With trends in gaming, the growing popularity of the metaverse, and the rise of the artistic community in the digital space, PANTONE 17-3938 Very Peri illustrates the fusion of modern life and how color trends in the digital world are manifesting in the physical world and vice versa."
Laurie Pressman, Vice President of the Pantone Color Institute.
Top 7 business trends in 2022 - Very Peri color encourages creativity
Very Peri colour encourages creativity and imaginative expressions
We go through 2021 with Resilience Grey and Illuminating Yellow , having fought against Covid-19 with hope and conviction.
Now, thanks to the endless efforts of scientists and medical workers to fight the pandemic, nearly half of the world is fully vaccinated and ready to return to normal life. 2022 will be the year when we thrive on courageous creativity, advanced modern technology, and reborn ambitions.
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