Review your marketing channels

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Maksudasm
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Joined: Thu Jan 02, 2025 6:47 am

Review your marketing channels

Post by Maksudasm »

Study the effectiveness of each marketing channel in a crisis: Internet, radio, television, media advertising, flyer distribution, etc. Analyze the costs and revenues of each channel, eliminating those that require large investments but bring low returns.

Consider government support measures
Use available government support measures to increase resilience, protect business and company costs during a long-term period of economic difficulties. This includes loan deferrals, tax breaks and privileges.

Don't forget that you need to constantly monitor your company's expenses. Maintain financial records, reduce costs, and evaluate how much profit each ruble invested brings.

Download a useful document on the topic:

Checklist: How to Achieve Your Goals in Negotiations with Clients

Frequently Asked Questions About Firm Costs
Keep in mind that the desire to reduce costs italy phone data does not necessarily have to lead to a reduction in the quality of products or services.

Impact of Costs on Revenues
If the price of the product remains the same and costs increase, the company will receive less profit. If costs and the price of the product increase proportionally, the company will not feel any changes. However, an increase in the price of the product may negatively affect demand from consumers, which will lead to a decrease in production volumes. By reducing costs and maintaining a stable price, the company will be able to increase its income and receive more profit.

Reflection of costs in accounting documents
All financial activity of the company is reflected in a special report called "On losses". This document is prepared using form No. 2. To prepare indicators for inclusion in the balance sheet, two main categories of calculations are carried out: direct and indirect. To analyze the efficiency of large companies and control key indicators, it is necessary to regularly enter data into accounting documentation.

What does cost inflation consist of?
When reducing costs, it is important to take into account their inflation. Increasing resource prices increases production costs, which leads to an increase in the cost of each manufactured product. As a result, the volume of production decreases, and a deficit occurs. Consequently, cost inflation inevitably leads to higher prices.

There may be a situation where instead of cutting costs, you decide to increase funding for certain areas. This approach will be justified if you end up increasing the efficiency of your business.
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