The goal of the gray hat method

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Black Hat SEO Black hat SEO is the exact opposite of white hat SEO, which has been heavily criticized by Google. In this method, the SEO specialist tries to bypass Google in order to achieve the desired result in the shortest possible time. Using black hat methods will lead to a Google penalty and will have disastrous results for the site.


Strategies such as keyword advertising data stuffing, cloaking (the difference between the content shown to the user and the content of the search engine), purchasing low-quality backlinks, and using hidden texts or links are among the common tricks in black hat SEO. However, buying backlinks from reputable and relevant media is still recommended in some areas due to the high level of competition.


In these cases, you should consider all aspects to obtain site-wide backlinks from high-quality sites that are relevant to your site. Gray hat SEO Gray hat SEO tricks are something between white hat and black hat methods. is to achieve results in a shorter time and without being penalized by Google.