Top 10 conversational ai platforms

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Questions abound at this stage in the buyer’s journey, and it’s a good idea to include a question and answer format when you observe it in the SERP feature. Use headers, bullet points, and/or numbered lists when possible, and make it easy for your audience to scan the content without committing a chunk of their time. Images are especially useful at this stage, but make sure to include an image alt tag. Consideration stage The middle of the buyer’s journey is the consideration stage.


At this point, your audience can identify and understand their problem (with the help of your educational awareness content), but they still don’t know the best way to solve it. They’re seeking information about various cameroon phone number database solutions, and want to learn more about how your solution can solve their problem. SERP features that indicate a consideration stage audience include: Featured Snippet: when the snippet is formatted for lists or comparisons instead of clear cut definitions, it indicates the consideration stage.


to look out for in 2020 featured snippet Related Questions: “why” and technical questions belong in the consideration stage of the buyer’s journey. 'Why?' questions about conversational ai in Google. Reviews: service or product reviews indicate that your audience is actively searching for and comparing solutions, which aligns with the consideration stage. ChatBot review results in Google Videos: service and product videos belong in the consideration stage, as they explain why a specific service or product is a viable solution to your audience’s problem.