Google Apps + Video Marketing + Internet at the last Online Marketing Conference

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After five days of online marketing pills, the series of talks The New Era of Marketing , organized by ESERP , ended yesterday . The great cost savings through the use of Google Apps, the innovation and cutting edge of video marketing and the digital revolution led by each person through the Internet, were the topics that we reviewed and from which we discovered some new developments related to online marketing.

Raúl Bellmunt presented Google Apps as an enhancement chinese overseas british number data of Cloud Computing tools that companies can use to save costs (licenses, servers, maintenance) and also have everything necessary to manage a company from any computer.

An email with 25 GB capacity (and the option to send attachments of up to 25 MB), Google Docs to edit documents online and between several people, Chat & Video that allows video conferences, Google Contacts, for business contacts and Google Latitude, with geolocation tools, especially to optimize the functions of sales staff, were among the advantages explained by Raúl, for those who use Google Apps.

The most notable advantages offered by this set of tools are: even if the computer breaks down, I do not lose the information. It is not necessary to use USB devices, since the information is available at all times and in any place. It allows several people to work on the same document and to be able to recover previous versions. I do not have to make reinvestments, and I do not need to worry about viruses, spam, etc.

Miquel Baixas Calafell focused on the importance of innovation through video marketing . Sending a video email is neither complicated nor expensive, since attaching a video to a special email platform that sends these emails is just a matter of a few clicks, for less than US$40 per month. Generating content with images increases visibility in search engines (YouTube is the second search engine after Google) and, being innovative, has a greater impact than traditional email.