Native advertising: concrete examples

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To better understand how native advertising works, let's look at some examples of successful campaigns in different sectors.

Airbnb
Airbnb used native advertising to sri lanka cell phone number list promote its online experiences . The company created a series of articles that told the stories of travelers who had stayed in Airbnb homes around the world. These articles were published on travel and lifestyle websites and were sponsored by Airbnb.

Coca Cola
Coca-Cola used native advertising to promote its “Share a Coke” campaign. The company created ads on Facebook and Twitter that included the name of the people in the target audience. These ads were designed to look native to the platform and offered users the opportunity to create and share a personalized image of the bottle with their name on it.

HubSpot
HubSpot used native advertising to promote its educational content . The company published informative articles on marketing and business websites, providing readers with useful information on digital marketing best practices. These articles were sponsored by HubSpot and were designed to appear as organic and relevant content.