stores, genuine discount stores and other models,

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In fact, in the past three years, Yonghui Supermarket's operating income has not increased, but has been decreasing, from RMB 1.1 billion in 2017 to only RMB 1.3 billion in 2018. "I think it is difficult for anyone to have the ability to build another architecture." The above-mentioned retail industry insider believes that this is a difficulty in the digital transformation of the offline retail industry. "If companies like Alibaba and JD.com can't do it, then the path of online and offline integration in the retail industry will definitely not work."Expensive tuition fees" "Transformation" has been the "keyword" of Yonghui Supermarket in recent years.



From the community fresh food supermarket "Yonghui II" to jamaica phone code warehouse membership none of them have caused much splash. Only the "Super Species" born at the cusp of new retail was once highly expected by the industry. The "Super Species" is benchmarked against HEMA, which is positioned as a high-quality fresh food experience store. At the same time, the "Super Species" with the three labels of "catering", "retail" and "Internet" was once regarded as the representative of new retail. In the first year of the birth of "Super Species", its online transaction volume accounted for of the total transaction volume.



In Yonghui Supermarket's 2018 financial report, the plan to open a new "Super Species" store was also mentioned. But the reality is that Yonghui Yunchuang, which operates Super Species, has been losing money for years since its establishment and was spun off from the listed company at the end of the year. By 2017, there were only 1 store left of "Super Species".What is even more regrettable is that due to the disagreement between Zhang Xuansong and Zhang Xuanning, the two brothers who founded Yonghui Supermarket, on whether "Super Species" should focus on "catering" or "home delivery", they eventually terminated the agreement of acting in concert.