How to make an Amazon advertising announcement step by step?

[Irfanabdulla1111]

These are the steps to make an advertising announcement on Amazon :

Register on Amazon Seller Central.
Inventory management.
Campaign creation.
Campaign budget, duration and segmentation.
Creating the ad group.
Campaign ready check.
Once we know the steps to take, it is time to delve into the Amazon advertising platform and together we can create our first advertisement.

Are you ready?

Let's go!

1.- Register on Amazon Seller Central
First of all, you need to be registered on the platform as a professional seller and your account must be active.

To create your account, simply enter here and follow the steps to register. You will need to provide information such as your country, password and contact phone number.

In the next step you will have to complete the information regarding your business, bank details and taxes, accept and confirm.

If all the data entered and the verifications are correct, Amazon will redirect you to your main professional seller account dashboard.

2.- Inventory management
One step we should not forget is to upload our products before creating an ad.

To do this, in the top navigation bar, go to "inventory" and select inventory management.

We upload the image, product features, details and accept.


Amazon Advertising - Inventory Management
3.- Creating our campaign
Now you must go to the “advertising” tab, located in the Amazon sales tutor and click on the yellow button “start”.


Amazon Advertising - Campaign Creation
4.- Budget, duration and segmentation of your campaign
In the next step we will find this screen:


Advertising on Amazon - Budget, duration and targeting
Enter the name of your campaign, remember to write a name that allows you to quickly identify which products you are promoting.

In the next step, select the daily budget (remember that the minimum is €1 per day) and the start and end dates.

Amazon provides us with two types of segmentation:

Automatic segmentation : Amazon will automatically decide how to display your ads email database lists australia considering the search terms most used by users for products similar to yours.
Manual targeting : In this case, you decide which keywords you want your ad to be displayed for.
5.- Creating your ad group
We are now on the second step, simple right?

If you run campaigns on Facebook Ads, the structure is very similar to advertising campaigns on Amazon.

A campaign is made up of one or more ad groups, which in turn contain different products.