Google has long used smart search to deliver better results

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AsaduzzamanFoysal
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Joined: Tue Dec 24, 2024 8:22 am

Google has long used smart search to deliver better results

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Supporting equality in terms of racial, gender, LGBTQ+ and refugee rights, as well as climate change, the brand launched a new flavor called Pecan Resist and donated all profits to organizations that support human dignity and justice.

By making its own ideological values ​​clear, Ben & Jerry's cyprus mobile database immediately stood out from its competitors and broadened its appeal. The brand is no longer famous for its ice cream, but also for its beliefs in social justice.

Of course, brands should always tread carefully when it comes to social justice campaigns and avoid jumping on the latest bandwagon at all times.

But when an issue arises that is 100% in line with a company's core beliefs, it gives brands a unique opportunity to engage with both existing and potential customers.

Smart search
Devices aren't ready to take over yet, but they can really help ecommerce companies deliver a great customer experience.


Înregistrarea cu Compania mea pe Google and adopting Schema markup can significantly increase your chances of appearing in featured snippets, giving your brand a much greater presence when it comes to search results.


Above, we can see the Google My Business results for French clothing brand Lacoste. In addition to providing some basic details about the company, the listing dominates the search engine results and also contains links to social media.
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