We learned that a significant issue with their site performance was the high bounce rate on their site's cart and checko

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To make this calculation, divide the customer retention costs for year A by the number of returning customers from year B (the following year).


If the result is a minus figure, then you are spending bahrain mobile database more on each customer than they are actually spending on your business.

You will need to analyze every aspect of your marketing budget, see where the biggest conversions are coming from, and then reduce your spending in the areas that have the least effect on sales.

Site performance
Monitor performance weekly and act on your findings. Look at traffic, number of page sessions, bounce rates, exit rates, conversion rates, and compare these numbers year over year.

Look for positive and negative patterns that emerge and use the data to figure out why they are happening. Never make assumptions, no matter how experienced you are.

Keep an eye on your competitors’ websites. You may not be able to use the same level of data insights, but using SEMRush sau AHRefs , you will be able to analyze the quality of your competitors’ content and successes. From this, you can identify content gaps on your own site and any offers and promotions that you can learn from.

The value of website performance monitoring can be seen in our case study with a lui Claire . The international brand offers a range of trendy and quirky jewellery and has a major presence on the high street.