101 Lead Magnets for Every Stage of the Marketing Funnel
Lead magnets are critical for lead generation and further stages of the sales funnel. It doesn’t matter if you are a B2B or B2C business in the SaaS or eCommerce spheres — if you are using a sales funnel to generate traffic, convert it into leads and sales, you will need lead magnets.
But not just any will do. You need elements that are relevant to taiwan phone number data your business. The reason is that the offer is the most important component of the landing page, and when combined with the right positioning and copywriting, several good lead magnets will multiply your indicators practically overnight.
Here's a list of the most converting lead magnets. A checklist every marketer needs.
Contents of the article
What is it?
Where to use it?
Top of Funnel (TOFU)
To be continued
What is this?
A lead magnet is a gift to visitors in exchange for contact information. An incentive that encourages them to subscribe to a newsletter. For example, an eBook, a training course, or a discount code. In other words, what you give people in exchange for their contacts is called a lead magnet. If you are not new to digital marketing, you know that the term has many variations and synonyms. Among them: “free gift”, “incentive”, “ethical bribery”, etc.
Whatever you call it, the tool is useful if you want to not only take a customer's email address, but also move them through the funnel. And also turn "cold", skeptical leads into "evangelists" of the brand and qualify the least knowledgeable people about the product.